ATMC

by Advances in Tourism Marketing Conferences
  • The ATMC
  • 9th ATMC Conference
  • Past Conferences
    • 2023 - Bordeaux, France
    • 2019 - Namur, Belgium
    • 2017 - Casablanca, Morocco
    • 2015 - Joensuu, Finland
    • 2013 - Vilamoura, Portugal
    • 2011 - Maribor, Slovenia
    • 2009 - Bornemouth, United Kingdom
    • 2007 - Valencia, Spain
    • 2005 - Akyaka, Turkey

  • Call for papers
  • Keynotes & Panel
  • Pub. Opportunities
  • Registration
  • Scientific Board
  • Org. Committee
  • Program
  • Joining Instructions

Welcome in Bordeaux

The conference will be hosted by the University School of Management of Bordeaux in France. A UNESCO World Heritage city, Bordeaux thrills with its lively student scene and embodies the French 'art de vivre'. Experience Bordeaux's architectural splendor, shop along Europe's longest pedestrian street, and taste world-renowned wines. With a wealth of events, from the premier Vinexpo wine fair to national celebrations, Bordeaux always has something to offer. Just an hour away, you'll find castles, vineyards, and Atlantic surf. Discover and celebrate with us in Bordeaux!

IAE Bordeaux - University School of Management
Campus Bastide - 35 avenue Abadie
33072 Bordeaux - France

JOINING INSTRUCTIONS



CONFERENCE LOCATION: BORDEAUX UNIVERSITY- IAE DEPARTEMENT OF MANAGEMENT SCIENCES CAMPUS
TRAVELLING TO AND ARRIVING AT IAE CAMPUS

TRAVELLING TO AND ARRIVING IN BORDEAUX
  • By air
  • By train
  • By Car

CONFERENCE REGISTRATION
WIFI CODES ACCESS & CODES ON IAE CAMPUS
PRACTICAL INFORMATION
SUSTAINABILITY

ENTERTAINEMENT ACTIVITIES
  • On Wednesday 6th, 5:30-7:00 pm : Discovering Bordeaux behind the scenes: Personal walk in Bordeaux with Greeters
  • On Wednesday 6th , in the evening: Welcome cocktail at “BORDEAUX HOTEL DE VILLE- PALAIS ROHAN”
  • On Thursday 7th, 5:30 pm – 7:00 pm : Discover Bordeaux from the Garonne
  • On Thuesday 7th 9:00 pm DINNER : “CAFÉ DU PORT”
  • *** OPTIONAL – SATURDAY 9TH : VISIT TO LA CITÉ DU VIN ***

ASSISTANCE PRIOR TO THE CONFERENCE

EXPLORING BORDEAUX AND LOCAL AREAS
  • To explore BORDEAUX city center:
  • To explore “Arcachon Bay”
  • To Explore Vineyards and Organize a Wine Trip16

ACCOMODATION



CONFERENCE LOCATION: BORDEAUX UNIVERSITY- IAE DEPARTEMENT OF MANAGEMENT SCIENCES CAMPUS

Photo : Just a stone's throw from the Bordeaux city centre, the Bastide campus benefits from an ideal setting with many modern facilities © Arthur Pequin
Bordeaux University maintains different campuses in city center and abroad.
Please note: the conference will be hosted at the University’s Department of Management Sciences (“Pole Universitaire des Sciences de Gestion PUSG”) also known as “IAE UNIVERSITÉ BORDEAUX”.
The exact address is “35 Avenue Abadie, 33 000 Bordeaux”
This Campus is located in the heart of the city center, but on the “the right bank of the river”. The historic center is on the “left bank”.
Connecting the two sides of the river is easy and pleasant at this period of the year.




TRAVELLING TO AND ARRIVING AT IAE CAMPUS

Please travel within and around Bordeaux Campus using TBM, the public transport system of Bordeaux Metropole. It provides tram, bus, river-boat lines, bicycles, Park & Rides and is connected to train stations and Mérignac airport.
Here are some resources to help you prepare your trip:
https://www.infotbm.com/en
By public transport:

The nearest tram stop is a two-minute walk away:
  • Tram Line A : Stop “Jardin Botanique”


Liane* 16 , stop "Stalingrad"
Liane 25 stop "Jardin Botanique"
*(Liane is a French acronym for Bus Line with High Level of Service)

Access to the Batcub (Bat3) stop "Stalingrad" (7 minutes walk)
Upon arrival at BORDEAUX CAMPUS
The Bastide campus is small and on-site signage will help you find registration desk, and classrooms.



TRAVELLING TO AND ARRIVING IN BORDEAUX

BY AIR

For those arriving at MERIGNAC airport (Bordeaux) we recommend commuting by tram
    • LINE A (direction La Gardette, Bassens, Carbon blanc or Floirac, Dravemont) takes you directly to the conference campus
      • The nearest tram stop is a two-minute walk from the stop “jardin Botanique”
      • Approximate travel time is 50 minutes from the airport to the campus)
    • LINE A is connected to LINES C AND D to reach all of the different places in Bordeaux city center

You can also use a local taxi or the Uber app to reach your hotel or Bastide campus. The cost will be around 50 € to go from the airport to the Bastide Campus (travel time may vary from 35 to 60 minutes).


BY TRAIN

Gare Saint Jean station is connected to the historic center and Campus Bastide through public transportation. You can also reach historical center by walking.
Tram is the easiest way to reach the Bastide Campus from the Gare Saint Jean.

Two trams are needed (around 25 minutes)
    • LINE C (direction Parc des expositions, Gare de Blanquefort) or LINE D (direction Eysines Cantinolle)
      • Stop at “Porte de Bourgogne” (4 stations)
    • LINE A (direction La Gardette, Bassens, Carbon blanc or Floirac, Dravemont)
      • Stop at “Jardin Botanique” (2 stations)
      • Bastide Campus is a two-minute walk from Jardin Botanique stop
      • 25 minutes (station Saint-Jean – Jardin Botanique)


Please visit https://www.infotbm.com/en for timetables and journey planning options.
You can also reach the historical center by walking (around 40 minutes).


BY CAR

Bordeaux is known for traffic congestion. Reaching the Campus Bastide by car might be challenging, but it’s feasible!
Please be aware that parking is not free near the bastide campus.



CONFERENCE REGISTRATION

Conference registration takes place
  • On Wednesday 6th at the Palais de Rohan – Mairie de Bordeaux
    • from 7:00 pm to 9:00 pm
  • On Thursday 7th and Friday 8th at IAE-POLE DE GESTION – 35 Avenue Abadie 33 000 Bordeaux at GROUND FLOOR (Bordeaux Campus Bastide)
    • From 8:30-9:30 am

Delegates will receive a badge which grants access to the building, participation in the conference and meals/refreshments.
Anyone without a badge will not be able to access the event and the special events (cruise and gala dinner). Please wear your conference badge at all times, as identification is required to access conference services, sessions and entertaining activities.
You will receive your full delegate pack at registration, and any queries about the conference and our facilities can be answered then.
You will receive two 24-hour day passes for Bordeaux public transport when you register for the conference.
For everyone• Valid for 24 consecutive hours from the first validation• Unlimited validations during this period
• Both TRAM & BUS are available




WIFI CODES ACCESS & CODES ON IAE CAMPUS

To connect the Bastide campus Wi-Fi, follow this procedure :  
-1- Connect to the "UBx-invites" Wi-Fi network (do not copy and paste the login and password from the PDF file, but type by hand)
-2- Enter the login : TOURISM
Case-sensitive, always in uppercase and without spaces
-3- Enter the password: e4]+6wEB
-4 - Click on "Connect" 
If you encounter a connection problem, right-click on the "UBx-invites" Wi-Fi network, select "Forget", and then try to reconnect



PRACTICAL INFORMATION

  • On-Campus / Campus Site:

The Bastide campus seminar rooms do not have air conditioning. We recommend bringing a portable fan with you.
The "Café Crous" is open from Monday to Friday, from 7:30 am to 4:30 pm, serving light snacks, sandwiches, hot and cold refreshments.
Please note: The Café Crous on campus accepts card payments only, and the campus is cashless.
No cash withdrawal ATMs /Cash Machines are available inside the CAMPUS BASTIDE. Other ATMs can be found close to the campus (3 min walk near Jardin Botanique station)
  • Off-Campus

Don’t forget: Please remember to bring electrical adaptors with you if travelling from abroad (UK, US, etc.)
Weather: Typical temperature in September is 26/30 degrees Celsius or 76/86° Fahrenheit.
Notice : Bordeaux may experience heatwaves at this time of year.



SUSTAINABILITY

The University of Bordeaux strives to ensure that every aspect of our operations complies with environmental regulations (https://operation-campus.u-bordeaux.fr/Agir-pour-un-campus-durable). As organizing committee, we also recognize our responsibility to provide healthy and sustainable practices in all aspects of our food sourcing, production and service.
We encourage you to use public transport in Bordeaux as much as possible while you're here, to help reduce the CO2 emissions from this Conference.



ENTERTAINEMENT ACTIVITIES

It’s our pleasure to make this scientific conference a memorable experience of sharing and discovery.

On Wednesday 6th, 5:30-7:00 pm : Discovering Bordeaux behind the scenes: Personal walk in Bordeaux with Greeters

Greeters are volunteers, lovers of Bordeaux and its region. They welcome you to their city and take a small group of ATMC Participants on a personal, one-hour walk, showing the city beyond the guidebooks and off the beaten track.

In small groups of 4 to 6 visitors, you will be guided by a local who will show you his or her favorite place in Bordeaux: a district, a monument or an area of the city. Let a local take you on an authentic discovery of Bordeaux.
Meeting point 5:00 pm : Hotel de Ville
Place Pey Berland 33 000 Bordeaux

By public transport:

The nearest tram stop is a 1-minute walk from the meeting point
  • Tram stop "HOTEL DE VILLE"
  • TRAM LINE A OR LINE B


On Wednesday 6th , in the evening: Welcome cocktail at “BORDEAUX HOTEL DE VILLE- PALAIS ROHAN”

Site of the Town Hall since 1837, the Archbishop's palace, also known as the Rohan Palace, was built between 1772 and 1778 by city architect François Richard Bonfin and Joseph Etienne, for the Archbishop of Bordeaux, Maximilien Mériadec, Prince of Rohan Guéméné. It replaced the old Archbishop's palace from the Middle Ages, which occupied the northwest corner of the Saint Andrew’s Cathedral. 
The Rohan Palace consists of one huge main building flanked by two low wings at right angles. The courtyard formed in this way is enclosed by an arcaded portico open onto the street, the centre of which opens out into a monumental gate. 

The decoration of the rooms is the work of the sculptor Cabirol. The monumental ground floor staircase is considered one of the masterpieces of French stereotomy.
Today, it houses the Bordeaux Fine Arts Museum, one of the largest art galleries in France outside of Paris. The museum specializes in French and Dutch paintings—including some by Renoir, Delacroix, and Picasso—of which many were recovered after being looted during the French Revolution.
Meeting point 7:00 PM at Hotel de Ville
Place Pey Berland 33 000 Bordeaux

By public transport:

The nearest tram stop is a 1-minute walk from the meeting point
  • Tram stop "HOTEL DE VILLE"
  • TRAM LINE A OR LINE B

The reception concludes at 8:30 pm.
No dinner is scheduled / organized but we invited you to discover our Instagram @atmc_2023 page which features a selection of bars, restaurants for you to discover on your own.


On Thursday 7th, 5:30 pm – 7:00 pm : Discover Bordeaux from the Garonne

One and a Half Hour Guided Cruise: Commented Cruise
The boat welcomes you on board for a privileged and unforgettable 1h30 cruise.
The best of Bordeaux is offered to you during this prestigious commented cruise.
Our guide will make you appreciate, like a good wine, Bordeaux, a city listed as a UNESCO World Heritage Site in 2007.
Nothing beats sailing in the Port of La Lune to help you discover its beauty and history.
Our goal: to give you the keys to Bordeaux from the Garonne, but above all to make you want to come back one day!
Open your eyes, we take care of the rest...
Board near the water mirror and enjoy the marvelous spectacle offered by the city's most famous monuments and bridges.
During this cruise, Yacht de Bordeaux wishes to share with you its passion for Bordeaux and its river.
Yacht de Bordeaux Croisière Le Luna
Transfer planned from the IAE Campus.
If you prefer to go on your own:
Meeting Point : 5:30 pm (LAST CALL): Ponton d’honneur
Quai Richelieu 33 000 Bordeaux


The nearest tram stop is a two-minute walk from
  • Tram Lines A, C and D stop "PORTE DE BOURGOGNE"

  • Liane 24, stop "PORTE DE BOURGOGNE"


Access to the Batcub (Bat3) stop "Quinconces (Jean Jaures)" ( 7 minutes walk)

On Thuesday 7th 9:00 pm DINNER : “CAFÉ DU PORT”

Terrasse au bord de la garonne Bordeaux
Traditional restaurant on the banks of the Garonne
Located on the right bank of the Garonne, in a former boathouse converted into a restaurant in the late 90s, CAFE DU PORT welcomes you to 1-2 Quai Deschamps in BORDEAUX. From inside the restaurant and on the waterside terrace, you'll enjoy a remarkable view of the Pont de Pierre, the Flèche Saint Michel and the Quays of Bordeaux, accentuated in the evening when the sun sets.
No transfer is planned.
Thank you for coming on your own
Meeting point: 9:00 PM
Address :
1-2 Quai Deschamps
33100 Bordeaux

By public transport :
Tram A Stop: "Stalingrad"
Bus Stop:"Stalingrad" (bus 16, bus 45, bus 80)
Bus Stop: "Quai des Champs" (bus 27 bus 28 bus 50 bus 91 bus 92)

The nearest tram stop is a two-minute walk from
  • Tram Line A, Stop "STALINGRAD"

  • Lianes 16, 25, 28, 60, 65 stop "STALINGRAD" OR "QUAI DESCHAMPS"

  • Access to the Batcub (Bat3) stop "Stalingrad"

DRESS CODE
Smart Casual
Prepare for warm and hot weather !

*** OPTIONAL – SATURDAY 9TH : VISIT TO LA CITÉ DU VIN ***

For an extra 40 € fees we invite you to embark on an adventure through time and continents to discover the world of wine.

"La Cité du Vin", which opened in 2016, is a unique venue in Bordeaux that celebrates wine from a cultural perspective.
It’s a travel into the heart of wine cultures where visitors discover landscapes, history, viticulture, gastronomy and art of living.
The Permanent Exhibition of La Cité du Vin, divided into six universes across 18 modules, invites you on a journey through the world of wine and vine, from Antiquity to the present day and across five continents. You will discover how this universal heritage has inspired people and shaped their lives and their territory for millennia. A total of 3000 m² awaits you, offering interactive, individual and collective, educational, immersive, dreamlike, multisensory experiences...
The Guided tour: led by a professional guide, you'll explore the venue from every angle.
The guide will tell you all about the history of this place, its construction, its vocation and its soul:
- A place to see, with its emblematic round architecture
- A place to explore, with an immersive, interactive exhibition that you'll pass through quickly, igniting a desire to return for a dedicated visit!
- A place to experience, with areas dedicated to tasting workshops and cultural programming.
At the end of the tour, our guide will take you up 35 meters to the Belvedere.
Here, you'll enjoy a 360° view of Bordeaux, while sipping a glass of wine from a selection of Bordeaux, French and international wines.
# Tour led by a professional guide
# Passage through the Permanent Exhibition
# A glass of wine at the Belvedere
Meeting point: 10:00 am
The nearest tram stop is a two-minute walk from "La Cité du Vin":

Tram line B, stop "La Cité du Vin"

Liane 7, stop "La Cité du Vin"
Corol 32, stop "La Cité du Vin"
Citéis 45, stop ‘La Cité du Vin’

Access to the Batcub (Bat3) stop "La Cité du Vin"

ASSISTANCE PRIOR TO THE CONFERENCE

For any conference-related queries concerning registration, accommodation, dietary needs please contact conferenceatmc2023@gmail.com
We hope that you will enjoy your time at ATMC 2023 – if you are staying longer see next for some suggestions!



EXPLORING BORDEAUX AND LOCAL AREAS



To explore BORDEAUX city center:

https://www.bordeaux-tourisme.com

To explore “Arcachon Bay”


les incontournables cabanes tchanquées de l'île aux oiseaux

By Train:

https://www.sncf-connect.com
By Bus “TRANSGIRONDE”
https://transports.nouvelle-aquitaine.fr/modalis
https://bassin-arcachon.com

To Explore Vineyards and Organize a Wine Trip

Have a look on “Bordeaux wine trip” blog. It may help you to plan your stay :
https://www.bordeauxwinetrip.fr/en/home/
5 Main regions could be explored
  • Grave and Sauternes


http://www.bordeaux-graves-sauternes.com
https://www.bordeaux-tourisme.com/6-regions-viticoles-bordeaux/graves-sauternes
  • Médoc

https://www.medocvignoble.com
https://www.medoc-atlantique.com/activites/terroir/route-des-vins/
https://www.bordeaux-tourisme.com/6-regions-viticoles-bordeaux/medoc
  • SAINT EMILION , pomerol and Fronsac


https://www.saint-emilion-tourisme.com
https://vins-saint-emilion.com/patrimoine-unesco/tourisme-dans-le-vignoble/
https://www.bordeaux-tourisme.com/degustation/maison-du-vin-saint-emilion.html
  • Entre deux mers


https://www.entredeuxmers.com/oeno/oenotourisme/
https://www.gironde-tourisme.fr/journee-routes-vin-de-bordeaux-entre-deux-mers/
https://www.bordeaux-tourisme.com/6-regions-viticoles-bordeaux/entre-deux-mers
  • BLAYE AND BOURG


Have you ever dreamed of discovering a terroir at the top of a tree, embarking on a treasure hunt in the heart of the vineyards, visiting the most breathtaking cellars, learning about the profession of a cooper, enjoying a banquet in the vineyards, or simply going for a bike ride through Bordeaux and its vineyards?
Whether with friends, alone, or with family, the Bordeaux vineyards are an invitation to travel and promise a unique experience.
https://www.gironde-tourisme.fr/en/discover-the-gironde/bordeaux-wine-trip-irresistible-vineyard/
https://www.cotes-de-bourg.com/cdb/la-maison-des-vins/#

ACCOMODATION

Here is a list of nearby hotels.

Hotels near ATMC venue
- Hôtel des voyageurs
- Hôtel Ibis Bastide
- Ibis budget Bordeaux Bastide
- Hôtel Eklo

Downtown Bordeaux
- Hotel Mercure Bordeaux Centre
- Hôtel Konti
- Hôtel de Normandie
- Hôtel Gambetta
- Quality Hotel
- Mama Shelter

Hotels near "Cité du Vin" / Pont Chaban-Delmas
- Hôtel Renaissance
- Moxy Bordeaux
- B&B HOTEL Bordeaux Bassins à Flot
- Résidhom aparthotel

Hotels near the train station
- B&B HOTEL Gare Saint Jean
- Hotel Jost
- Hotel Ibis Budget Gare Saint Jean
- Hotel Zoologie
- Hilton Garden Inn Bordeaux center

Contact us

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    Prof. Jean-Philippe Galan / Dr. Juliette Passebois
    University of Bordeaux

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